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If you’re interested in spreading the word about your Rite in the Rain experiences, APPLY TODAY to become a...


Who is a RITR Brand Ambassador?

We are looking for avid Rite in the Rain fans with photography skills to help share their story. We want to see how you’re using Rite in the Rain gear in your everyday life, whether that’s on the job or during your recreational activities.

What’s required?

We’re looking for great content in the form or images, videos, and personal testimonials. The ability to shoot high quality images is a must. The amount of quality content received will determine your chances of maintaining membership from year to year. Check out our featured Field Portraits page for examples and inspiration.

How the Program Works

Once your application has been approved, you will receive a Dropbox link for your content. We will then select product samples based on what will be helpful for your activities and additional new products we need content for. Once you submit content related to those samples, we will send you more products, including new products before they are released to the general public. Simply Stated: the more content you deliver, the more Rite in the Rain products you will receive!

Helpful hints to improve your chances of being selected:

  • The ability to shoot high quality images is a must. Camera phone shots are acceptable but uploads to the Drop Box must be high resolution.
  • Your application photos should show us how you use Rite in the Rain and should include some images of yourself with the products, not just the products alone.
  • Groups are welcomed and encouraged to apply! That said, group photos are discouraged. Photos of individuals using Rite in the Rain are often the most compelling.
  • Social media isn’t a requirement but it will help your chances, particularly if you have great photos and a strong follower base.


  1. In general, subjects should be close - less than 10 feet or 3.5 meters. We should be able to read a name tag.

  2. Include some shots with the subject (you) centered AND off to one side, this helps communicate the environment and leaves room for messaging.

  3. Shots of equipment or work environment are encouraged and help to convey your story.

  4. Keep it genuine! Avoid over posing with the product in a “fake” writing posture. Looking straight at the camera can communicate confidence and trustworthiness.

  5. Remember, the higher the image resolution, the better! (300DPI at 5”x7” or larger).

  1. Video stories should be engaging, tell a story, and inspire other Rite in the Rain users. Unedited video and audio clips are fine - we can finalize the piece.

  2. Product review videos are great! Keep them concise and informative. Unedited video and audio clips are fine - we can finalize the piece. Introduce yourself and briefly explain how YOU use the product.

  3. Videos should be provided in a 16:9 proportion and have a minimum resolution of 1280 x 720 (720p). Keep important subject matter within a square crop frame.

Written Testimonials & Reviews
  1. Written content should cover:
    a. Who you are and what you do.
    b. How Rite in the Rain has helped you in your adventures and/or work.
  2. Product reviews can be submitted on the website using the existing product review platform. Letting us know when and what you post is encouraged.


To qualify...
  1. Review the following details:
    **NO PURCHASE NECESSARY TO APPLY. A PURCHASE DOES NOT INCREASE YOUR CHANCES OF BEING SELECTED. This partnership is only available to those who are 18 years of age or older as of the application date. You do not need to be active on social media to apply. However, if you have a profile showcasing your photography that helps us get to know you better, please include your profile links on the application form.

    Due to Federal regulations, Active-Duty Military Personnel and Reservists are ineligible to participate. We appreciate your interest but cannot accept your application at this time.

    Click here to review our privacy policy.

    If you have questions, feel free to contact us at

  2. Submit a completed Application Form (below) and upload your content.

  3. If selected, the Rite in the Rain Marketing Team will be in contact with you via email.


By submitting this application, I grant JL Darling, LLC (makers of Rite in the Rain) permission to repeatedly publish the submitted photos, stories, and/or video for any lawful purpose, including but not limited to the Rite in the Rain website(s), social media accounts, and promotional materials, either digital or print. By submitting this application, I give permission for JL Darling, LLC (makers of Rite in the Rain) to edit, alter, share, tweak or build upon the submitted photos, stories, and video in any way they deem beneficial, for the promotion of the Rite in the Rain Brand.

If you have questions, feel free to contact us at

Thanks for applying to the Rite in the Rain Ambassador Program!
– The Marketing Team